Tuesday, November 06, 2007
Kram no more
I knew I would not feel much about it when it is over. We have moved on eons ago. Just hope Kram has had an opportunity to think through what transpired. I should not a Kram be, I remind myself. Peace!
Thursday, November 01, 2007
A-Muse-Zing
Fall in love with your ideas. Like Ma of Alibaba says, "Believe!" Yet, Trump of Apprentice says add a pre-nup to each marriage (of ideas).
If the idea works out, it's bliss. Bliss is the fodder of confidence and creativity... and more belief. If the idea gets smashed, turn it into another idea. In physics, energy and matter never get extinguished. They transform. So should ideas. In the worst case scenario, exercise the pre-nup and start courting (new targets) all over again.
The point is, keep living and loving what we do. With design, it is simply natural.
If the idea works out, it's bliss. Bliss is the fodder of confidence and creativity... and more belief. If the idea gets smashed, turn it into another idea. In physics, energy and matter never get extinguished. They transform. So should ideas. In the worst case scenario, exercise the pre-nup and start courting (new targets) all over again.
The point is, keep living and loving what we do. With design, it is simply natural.
Tuesday, October 16, 2007
New coat of paint
Splash has applied a new coat of paint to their website. Check it out, hope you like it. There will be updates pouring in, stay tune, stay curious...
Tuesday, October 09, 2007
Monday, August 06, 2007
The New C-Class TVC
Thursday, May 24, 2007
XplashHeroes to the rescue!
Friday, April 13, 2007
For Purpose of Evaluation
Just recently, i came across a ridiculous annual report design tender requirement. Beside the usual demanding...
clause 1.2 - Two proposed concept;
clause 2.5 - First draft of artwork to be submited within 5 calendar days from receipt of contents.
clause 3.4 - Client may at its discretion, terminate the contract, with no compensation to contractor;
clause 4.8 - Client shall have unfettered rights to reproduce all elements of the AR design;
clause 4.8 - Contractor to liaise with client's appointed printer to supervise and ensure print quality
etc etc etc...
there is this ridiculous:

Given its a speculative pitch, i think the compulsory submission of a specific "test shot" is a totally shameful and insulting way of evaluating photography standard!!!
Nevertheless, i was very desperate for the job. The contract must be worth a million bucks, i thought. So i went down on my knee and beg Lim G.E., my trusted photographer, to make a trip to the far end of the island, to snap some beautiful pictures from my submission.
He obliged. And he produced the most out of the world impression of the subject. What a photo!! thank you Mr Lim! This annual report job is mine for the taking!
From
SY
PS: Mr Lim's test shot:
clause 1.2 - Two proposed concept;
clause 2.5 - First draft of artwork to be submited within 5 calendar days from receipt of contents.
clause 3.4 - Client may at its discretion, terminate the contract, with no compensation to contractor;
clause 4.8 - Client shall have unfettered rights to reproduce all elements of the AR design;
clause 4.8 - Contractor to liaise with client's appointed printer to supervise and ensure print quality
etc etc etc...
there is this ridiculous:
Given its a speculative pitch, i think the compulsory submission of a specific "test shot" is a totally shameful and insulting way of evaluating photography standard!!!
Nevertheless, i was very desperate for the job. The contract must be worth a million bucks, i thought. So i went down on my knee and beg Lim G.E., my trusted photographer, to make a trip to the far end of the island, to snap some beautiful pictures from my submission.
He obliged. And he produced the most out of the world impression of the subject. What a photo!! thank you Mr Lim! This annual report job is mine for the taking!
From
SY
PS: Mr Lim's test shot:
Thursday, February 22, 2007
Evidence
Monday, November 06, 2006
Thursday, October 05, 2006
Tuesday, September 19, 2006
When we turn ONE...
Monday, August 14, 2006
Tuesday, July 04, 2006
A Smile Worth Winning.
I was reaching for one particular goal when volunteering to design the Camp Sunshine 2006 magazine... The eventual design has to win some form of design award or competition. But in the midst of the process, looking at the beautiful photographs of the kids smiling and enjoying the camp activities, having know that the kids like the comic book touch at the appreciation tea ceremony, I could imagine the sunny smiles on the kids faces when they received the magazine, getting positive feedback from the volunteers and befrienders etc etc... I realised that the one particular goal had already been fulfilled :) award-winning design?... it does’nt matter anymore...
s
Tuesday, June 06, 2006
Wednesday, May 17, 2006
Tuesday, May 16, 2006
Sunday, April 23, 2006
Monday, April 10, 2006
Krampire...the blind leading the clueless
This might be enough to get you into fits (or do you mean FiDs?). Could anything else be more hazardous?
Look where you tread, brother.
Look where you tread, brother.
Have you made a Splash today?
At www.splashsg.com, we will be adding a new section called "Collect" soon. Check out the Splash icons for a start.
Perhaps you could tell us if you would like us to add yet another called "Compose", for us to showcase your takes on various Splash expressions?
Go ahead...water your imagination.
Perhaps you could tell us if you would like us to add yet another called "Compose", for us to showcase your takes on various Splash expressions?
Go ahead...water your imagination.
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